Launch a new brand from a cold start to a target demographic that values authenticity while optimizing operational frameworks that could be replicated across similar markets.
Our approach centered on creating a robust market presence through carefully architected experiences and strategic community engagement designed to cultivate authentic connection through meeting the target demo where they were.
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Generated actionable insights that influenced national strategy.
Validated and optimized scalable operating procedure for market activation.
Improved resource management systems for both human capital and physical assets.
Primary Efforts
Recruiting, training, and managing a staff of 25.
End-to-end management of 45 events and activations over 12 months.
Managing a mid six-figure asset inventory and activation budget.
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